Kerrang Magazine
The Kerrang Magazine is stapled together and is made of thin paper, this implies that it is suited for lower class groups of society.
It has a price of £3.00 which is quite pricey for a paperback magazine, implying that it is aiming for a low class but not as low as class E or perhaps D.
The gifts inside are posters which are not really appealing to a high class group of people, which implies that the magazine is aiming for lower class appeal.
The type of language the Magazine uses implies it is suited for the lower class as the upper class audience would be shocked if they saw the word "Sex" and "Satan" on the front of the magazine.
The articles inside do not include much writing. However an image takes up half of the two pages, this implies that the magazine is aimed at the lower class as lower class people tend to be not as educated as higher class people and do not enjoy a lot of reading.
The models on both the cover and article are wearing casual clothing and are quite young which is commonly associated with lower class people because young people tend to not have as much money as older generations.
The adverts included in the magazine tend to be about booking concert tickets and festivals which are more appealing to lower class groups as higher classes would have already booked tickets if they wanted to go.
Classical Magazine
The Classical Music magazine is made of glossy paper with a spine, this implies that the magazine is for the high class groups because it is of a high quality which will imply its more expensive also.
£4.25 which is considered expensive for a magazine implying that it is aiming for the high class audience as a lower class person would not be able to afford or might not want to pay that much money monthly for a magazine.
The model on the cover is of an elderly gentleman implying the magazine is aimed for the higher class audience as older people tend to be wealthier than younger generations. The fact that the model is also wearing a suit implies that the magazine is aimed for high class audiences as only wealthy people walk round in a suit, other classes wear casual clothing.The font of the masthead looks very sophisticated implying that the magazine is aiming for higher, more sophisticated audiences.
The adverts included in Classical Music magazine are things like expensive watches, which implies that the magazine is aiming at the higher class as only high class people will want to pay for an extremely expensive watch.
The articles in Classical Music magazine don't include many pictures but do include a lot of text implying that Classical Music magazine is aiming for audiences of a high social class because they like to read a lot more compared to lower classes.
Rock Sound magazine
Rock Sound magazine is a free magazine which implies it is aiming for the working class audience. (Categories D and E)
The magazine is also giving away free gifts (CD +Posters) which also implies that it is aiming for a very low class audience as they are giving them gifts without making them pay anything.
The models on the cover imply that magazine is aiming for a lower class audience as they are wearing casual clothing.
Rock Sound magazine include words like "F****" on their cover which implies it is for lower classes because higher class people would be horrified to see that on a magazine.
The headlines don't seem as informative as the headlines on Classical Magazine, showing the difference between a high class magazine and a working class magazine.
The articles in Rock Sound magazine don't include a lot of text, which implies that it is aiming for low class audiences who don't like to read or who struggle to. To support this, 3/4 of the double page spread is covered with images.
The magazines paper is also quite cheap, it is also stapled together implying that it is not of high quality and is suited to lower classes.
My Magazine
The social class I will be aiming my magazine at is the lower middle class (Group C1) as i believe that most rock magazines fit between the working class and middle class. I also think that a high class rock magazine would not work because rock is not a high class genre, it is listened to by mostly working and middle class people.
To adhere my audiences needs, I will also include interesting articles on bands and the music industry and what controversial topics there are in it at the moment. I will include album reviews in order to advise my reader whether to buy it or not, this will be done with a simple 5 star rating as it is easy to understand for lower class audiences who perhaps don't want to read a lot. My magazine will consist of mostly pictures in order to appeal to lower classes. I will also include adverts for cheap products in order to appeal to the social class I am aiming for.
The price of the magazine will be £2.50 so it targets classes C - B. Most rock magazines are also priced around this range.
I will include free gifts like Posters and Cd's about rock bands both old and new as these are cheap products that the lower class are interested in. I will also include prizes for concert tickets in order to give the lower class a chance to see their favourite band.
The social class table helps me with my feature stories because I know that if i'm aiming at lower classes, I will need to include more pictures than text and will use informal language and slang which they will recognize and appeal to. The social class table helps me develop my reader profile as I can now see what type of groups enjoy rock magazines like Kerrang.
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